How To Rank Any Website – The Secret Is In The Keywords

The Secret Is In The Keywords

How To Rank Any Website – The Secret Is In The Keywords

Choosing the right Keywords can be the difference between having a successful or unsuccessful website or business in terms of traffic, rankings and sales!

But, not all keywords are created equal. If you are just starting out and building a new website, then targeting a keyword or group of keywords that is highly competitive or dominated by big name companies will not be the best route to take.Think about it, do you have the financial resources to go up against the likes of Amazon, Microsoft or even Ford Motor Company? Probably not!

If you try to rank for a keyword that a large corporation ranks for or that has millions of pages associated with it, then odds are your page will more than likely not rank in the search engines very well and even might have the potential to never be seen by anyone ever..

Don’t worry though, there are still multiple methods to rank for less competitive keywords and build our traffic in different ways. That is exactly what we are going to discuss here today.

But first things first, let’s talk a little about just what a keyword is.

A keyword is the search word or phrase that you or anyone else would type into Google, Bing, yahoo or any other search engine in order to find  information on a specific topic.

  • How to potty train
  • How to find a job
  • How to get six pack abs
  • Chicken cordon blue recipe’s
  • How to fix a muffler
  • Price of new tires
  • Eye doctor near me (zip code)
  • What is better PlayStation 4 or Xbox 1

All of these terms listed above are keywords. These are search terms that real people like you and I search for every day. Now some of these may not be keywords that we would go after, I am using these just for example purposes.


Keyword Competition VS Keyword Traffic

Technique 1: Simple Google Search for competition

We are looking for highly searched keywords with little or low competition. These are the golden nuggets, these are the type of keywords that will either make or break our business by being able to rank our pages.

The first way we can perform some quick basic free keyword research is to google with quotes around the keywords we are searching for.

This method is primarily for competition purposes and will not show the amount of traffic for a specific keyword. When starting out it’s a good rule of thumb to only target competing keywords that have under 300 results for that exact keyword.

Let’s look at the image below as an example.

Google Search for Broad Keyword
Google Search for Broad Keyword

I searched the term “how to find a job.” This search returned over 81 million competing pages that rank for this specific term. Just imagine how hard it would be for us to rank for a keyword with over 81 million competing pages! Would the amount of effort to even get that page to rank even be worth the reward? The answer is no!

This example is too vague to profit from or rank for.

Now let’s take a look at the next image as an example.

Google Search for more Narrow Keyword
Google Search for more Narrow Keyword

I still used the same search term “how to find a job” but I narrowed it down into a specific type of job and used “how to find a job in electronics.” Now, this new narrow search term only has 4 competing pages, so we went from 81 million to 4! How hard is it going to be to rank on page 1 of google for “how to find a job in electronics?” It won’t be hard at all and guess what? You will still be ranking for “how to find a job” too because that keyword is still part of the text in the search term.

This example is much more narrow and would be easy to rank for.

But does “how to find a job in electronics” get enough traffic to even bother with trying to rank the keyword? To answer this question; you are going to need something a little more advanced than a regular google search.

Technique 2: Free Keyword Tools

You can find a more advanced keyword tool that will give traffic and search results for free just by signing up with Wealthy Affiliate. It’s completely free to join Wealthy Affiliate and gain access to this tool and it only takes a few minutes of time to get signed up and started.

Once you have joined Wealthy Affiliate, you will get access to this free keyword tool and it’s sure to be a powerful addition to your keyword research arsenal.

There are some additional free training modules at Wealthy Affiliate that you could take advantage of too, but at the very minimum sign up for access to the free Keyword tool for now.

As you can see in the example below I can now see the searches per month as well as the traffic I can expect targeting the keyword

Wealthy Affiliate Free Keyword Tool
Wealthy Affiliate Free Keyword Tool

You can join Wealthy Affiliate and get access to the free Keyword tool by clicking here.

Technique 3: The good Ole Alphabet Soup in Google Technique.

When searching for popular Keywords, google can be utilized again to help you find the popular search terms and it’s already right there at your finger tip’s. With the alphabet soup technique

With the alphabet soup technique, you will want to open a private browser window in Internet Explorer or an incognito window in Chrome. Then pull up Google and start typing a relevant keyword term that you want to rank for and google does the rest.

As you can see in the example below I started typing “How to Find a Job” and google gave me 4 other popular search terms that begin with “how to find a job.”  This can be used in any order and as many times as you want, I could have used “find a job in” or “how to find local jobs.” Try it out  yourself, it’s a good technique to get some of the most popular searched terms in google and these generally rank well too.

Google Alphabet Soup
Google Alphabet Soup

Technique 4: Finding a good Keyword tool that works

The very best way to perform keyword research is with a full blown Keyword specific tool. If you really want to narrow down all the specifics of a keyword you are thinking about targeting then the best way to do that and not waste hours on research is with a keyword tool like Jaaxy.

Jaaxy is a powerful tool that not only searches keywords within Google, but in Bing and Yahoo too. With a tool like Jaaxy, you can be certain that any keyword that you are researching will be a good choice for the competition, rankability, and traffic.

Watch the Jaaxy Video- Webiste Research and Analysis below for advanced techniques while using Jaaxy

Jaaxy - Website Research and Analysis
Jaaxy – Website Research and Analysis

You can also try a free version of Jaaxy that will deliver 30 free search results that are not only going to be the most accurate but the most complete and detailed for your specific keyword research.

Jaaxy is the keyword tool that I myself use! Jaaxy has also helped me rank countless keywords on the first page of Google across multiple websites.

If you want to learn more then check out the full Jaaxy Review found here.

Or you can take Jaaxy for a test drive by typing in a keyword you would like to search for below.


Benefits Of Using A Full-Blown Keyword Tool Like Jaaxy

  • Accurate data on keywords and keyword terms across multiple search engines
  • Find out the competition of a specific Keyword Term
  • Learn the average monthly searches for any keyword term
  • Know for sure that the keyword you are targeting has traffic potential
  • Know how your page ranks for any particular keyword with site rank option
  • Save hours of time doing boring research
  • I get over 10,000 visitors a month all because I did my keyword research utilizing the Jaxxy Keyword tool.

Ranking a website can be very simple, It’s all about the Keywords!

I would suggest that if you are serious about getting your website to rank for a specific Keyword than Jaaxy would be the tool I would take a closer look at.

Otherwise, Combining a few of the other techniques could get you pretty close to all the same information that Jaaxy provides. Its just going to take you a lot longer to do your research and it has the potential to be a lot less accurate.

Personally, I would much rather spend that keyword research time writing good content or adding additional pages to my website. Believe me, I was once just starting out using those same time-consuming methods for keyword research. That’s why as soon as I started making enough money online a keyword research tool like

Believe me, I was once just starting out and I was using those same time-consuming methods for keyword research. That’s why as soon as I started making enough money online, the very first thing I purchased was a keyword research tool and Jaaxy was the best of the best!


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We love to hear from our readers….

If you have any questions, comments or suggestions about this review please leave your comments below.

Do you have a Keyword tool recommendation you would like to share? Do you use Jaaxy and want to sing it’s praises too? Leave those comments below we would love to hear from you.


This review report has been submitted by Damon, of HowtoEarnaLivingUsingTheInternet










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24 thoughts on “How To Rank Any Website – The Secret Is In The Keywords”

  1. I use Jaaxy myself, I have tried a few other keyword research tools, but nothing compares to Jaaxy in my opinion!

    I have been using Jaaxy for almost two years, I use the PRO version and I run 5 websites and probably rank on the first page of Google for 500+ Keywords. Jaaxy is a great tool and will help you to rank any website, great review of a great product!

  2. Hello! I’m at work surfing around your blog from my new iPhone 3gs!
    Just wanted to say I love reading through your blog and look forward to all your posts!
    Carry on the excellent work!

  3. It looks like you have been using Jaaxy a little longer than me Samuel. 500+ keywords on the first page of Google? Great job! Jaaxy has sure worked out for you times and time again, good job on those rankings very impressive!

  4. The 4 Techniques that you outline int his Article are fabulous! I have been looking for information like this, just cheap or free ways to do my keyword research and found a bunch of other guides that I had to sign up for mailing lists or some other program. You give me at least a few free techniques without having to sign up for anything and the 2 I do need to sign up for are free to try! You are awesome and thank you for this information!

  5. No problem at all AL! The alphabet Soup technique is still something I use for almost every post I make, at least I check it out for each post. Sometimes The Alphabet soup technique works amazing and sometimes not so well.

  6. I joined Wealthy Affiliate for the free keyword tool, it’s not half bad. I had to join Wealthy Affiliate to get access to the tool though, was that mentioned? Not that I really care, I just did not notice it mentioned, Wealthy Affiliate is a pretty cool place, I have taken some of the training they offer, figure why not while I’m there! Thanks for sharing your knowledge with us, good article

  7. HI Kurt.

    I mentioned that you have to join Wealthy Affiliate in order to access the free keyword tool, it’s a little limited but is still better than most free tools available. I’m glad you decided to try the training, it’s pretty great actually once you get going. If you have any questions just let me know and I will be glad to help 🙂

  8. Wow, marvelous blog layout! How long have you been blogging for?
    The overall look of your website is wonderful, as well as the content!

  9. Choosing good Keywords are one of the most important aspects of any website content or article directory content. When you are trying to rank your content in Google to get it seen by real people going for hard to achieve but popular keywords are not always the best choice. You want to find a Keyword that you can rank in Google for easily, but it also must be searched for some! Most of us call this type of Keyword “Low Hanging Fruit” because the Keyword is fruitful enough to use, but all the top dogs are not bothering with the Keyword.

    Great Post by the way!

  10. Hi, Carlo.

    Thanks for the information on Low Hanging Fruit, we all appreciate you sharing your knowledge with us 🙂

  11. Hi! I know this is kind of off-topic however I needed to ask.
    Does managing a well-established blog like yours require a large
    amount of work? I am completely new to blogging, but I do write in my diary every day.

    I’d like to start a blog so I can easily share my personal experience and views online.
    Please let me know if you have any kind of ideas or tips
    for new aspiring bloggers. Appreciate it!

  12. Hi, Cierra and thanks for the question.

    Well, it all depends on what you plan to Blog about and if you are trying to monetize the blog. If you are just writing you daily experiences like a diary or personal blog then it will only require as much work as you want to devote to it.

    If you are trying to monetize your blog, then yes it can take a great deal of work to get it up and going in terms of traffic and readers.

    My advice would be to get started as soon as possible and to add content as regular as you can 3-4 days a week or more if possible.

    If you would like to understand all of the ins and outs of starting your own blog then check out my Wealthy Affiliate you will find answers to all of your questions there. Signing up is free and you can get free websites to test the waters for what you may want to do. There is also step by step training that will surely be a helping hand to getting started.

  13. I’m truly enjoying the design and layout of your website.
    It’s a very easy on the eyes which makes it much more pleasant for me to come here and visit more often. Did you hire out
    a developer to create your theme? Exceptional work!

  14. Hi, Yetta.

    Thanks for the kind words about my blog 🙂

    I did not hire anyone to create anything here, it’s a free WordPress theme.

  15. Do you mind if I quote a few of your articles as long as
    I provide credit and sources back to your website?
    My website is in the very same niche as yours and my visitors
    would certainly benefit from a lot of the information you present here.
    Please let me know if this okay with you. Appreciate it!

  16. I don’t mind at all, S. Champion. Contact me through my “contact me” page if you would like to discuss this in further detail.

  17. Keyword research is always one of the most important aspects of creating any content online that you want to rank for, after all what good is writing if no one will ever read it?

    Thanks for the comment Reece!

  18. I wanted to thank you. I signed up for free with Wealthy Affiliate, and their free keyword tool that is included was just what I was looking for.

  19. I never thought to use the method you refer to as “Alphabet Soup”! Thanks for the tip.

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